Data-driven strategy for leaders who want to grow with confidence.
Including Business Model, Market Research & Go-to-Market Strategy.
I work with a limited number of founders each quarter.
You've built something real. However, the next stage demands decisions you can't afford to get wrong: which market to enter, which customers to prioritize, how to price, how to launch.
Most leaders make these calls on instinct, partial information, or the advice of people who don't know their market. As a result, they spend months and budget on directions the market never wanted.
Each quarter spent on an unvalidated direction is a quarter your competitors use to capture the customers you were aiming for. Meanwhile, your team executes with energy but without a clear priority, so effort spreads thin and results stay flat.
Moreover, the longer a strategic question stays open, the more expensive it becomes to answer: budgets are already committed, positions already taken, and windows of opportunity already closing.
The good news? These answers already exist in your market. You simply need the right method to find them and act on them.
Four ways to replace guesswork with evidence. Each engagement is tailored to your needs.
3 weeks
Know exactly where you stand and what to fix first.
For leaders who feel growth is slowing but can't pinpoint why. I analyze your business, market and competition to identify your real growth levers and critical risks.
You receive: a full diagnostic report, a prioritized roadmap, and a presentation deck for your team or investors.
Investment · $200 – $350
2–3 weeks
Build a model that creates, delivers and captures value.
For leaders launching, pivoting or scaling. Using the Business Model Canvas, Value Proposition Canvas, customer personas and TAM/SAM/SOM sizing, I design a model grounded in how your customers actually buy.
You receive: a validated business model, customer personas, market sizing, and clear revenue logic.
Investment · $200 – $300
3–5 weeks
Hear what your market is telling you before you invest.
For leaders entering a new market or launching a new offer. Depending on your needs, I combine desk research, customer interviews and surveys to turn assumptions into evidence.
You receive: a market research report covering demand, competitors, pricing and customer insights, with actionable recommendations.
Investment · $300 – $600
2–3 weeks
Launch with a plan, not a hope.
For leaders preparing a launch or expansion. I define who to target, what to say, through which channels and in what order, from strategic positioning to an operational action plan, depending on your needs.
You receive: a GTM strategy document covering positioning, messaging, channels and a launch timeline.
Investment · $200 – $300
For a specific question that doesn't need a full engagement: a focused video session to challenge a decision, review a plan or unblock a launch.
$5 / hour
Engagements can be combined into a complete strategic journey, for example a Strategic Diagnostic followed by a Go-to-Market Strategy.
Not sure which one fits?Let's figure it out together — Apply for a call ›
A structured process designed to keep you informed, involved and in control, from the first call to real results.
You answer a few short questions about your business and your challenge, so our first conversation starts with substance, not small talk.
We discuss your context, your stakes and your urgency. If I'm not the right fit, I'll tell you honestly.
You receive a clear proposal with the scope, deliverables, timeline and investment. No surprises.
We align on objectives, gather your internal data and identify the people and customers to interview.
I combine research, interviews and strategic frameworks. Every week, a 30-minute check-in keeps you updated, so you're never left in the dark.
I present your report and roadmap live, followed by 2 to 3 revision rounds until it's ready to act on.
One month later, we review your implementation progress and adjust priorities. Most consultants disappear after delivery. I don't.
I'm Patrick Razafindravonjy, an independent strategy consultant helping CEOs and founders make their next move with evidence.
I've spent the past few years inside the founder journey: coaching entrepreneurs from first idea to market launch, evaluating startups' business models for an incubator's investment program, and now helping launch Junior Enterprises across the world. Along the way, I learned that the founders who win are the ones who listen to their market first.
That's why my work always starts from data, and always ends with a plan you can act on.
Every week without clarity is a week of effort spent in the wrong direction. Your competitors aren't waiting, and neither should you.
Take 3 minutes to apply today, and let's find out what your market is really telling you.
Limited availability each quarter. Free 30-minute call, no commitment.